As a marketer, data‘ve likely noticed data’s importance in decision-making and strategizing. You’re also probably tired of being bogged down with manually collecting and reporting data.As a marketer, data‘ve likely noticed data’s importance in decision-making...
User empathy is at the heart of everything we do at Hotjar, and that extends into our content strategy.User empathy is at the heart of everything we do at Hotjar, and that extends into our content strategy. It is how we grew non-branded organic search traffic by 734%...
Nowadays, it seems like new social media platforms are cropping up while older ones crumble.Nowadays, it seems like new social media platforms are cropping up while older ones crumble. Think about how the fall of Vine gave way for Instagram videos to gain popularity...
The pivot table is one of Microsoft Excel’s most powerful — and intimidating — functions. Pivot tables can help you summarize and make sense of large data sets. However, they also have a reputation for being complicated.The pivot table is one of Microsoft Excel’s most...
HubSpot’s monthly blog traffic flattened in 2017, and the culprit was relying on our intuition to determine our audience’s preferences. We pivoted to organic search, which generated most of our traffic and propelled us past the plateau. In this post, we’ll...
One common question you’ll get asked in an interview is, “Where do you see yourself in five years?”One common question you’ll get asked in an interview is, “Where do you see yourself in five years?” When it’s coming from a hiring manager, we...